While cost of living pressures are having an impact on the global entertainment industry, a new report suggest that things are only looking up for video games–which are already bringing in more money than the music and movie industry combined.

A report from analysts at the PwC network has predicted that video games will be a major source of growth for the broader entertainment and media industry in the next few years, with the firm calling gaming “an industry bright spot” in times of economic uncertainty.

The PwC report suggests that the games industry, which saw total revenues of $224 billion in 2024, could grow to nearly $300 billion by 2029. While other forms of digital entertainment are suffering, streaming media especially seeing reduced consumer spending amidst an overcrowded market, video games have proved more resistant to economic pressures.

PwC isn’t the only analyst firm anticipating big things for the future of video games. Another recent report suggested 4 billion people, around half the world’s population, would be counted as gamers by 2028. Many industry analysts stress the importance of major releases like the Switch 2 and GTA 6, with the latter’s delay into 2026 causing some concern about the industry’s short-term figures.